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Our metrics and how to use them
Our metrics and how to use them
Resources to help you navigate the EMV ecosystem
5 articles in this collection
Written by
Valerie Pitsch
and
Krisna Sorathia
Defining our metrics
What is EMV (Earned Media Value)?
Start measuring the performance of your earned content.
Written by
Valerie Pitsch
Updated over a week ago
Sponsored EMV
How does Tribe Dynamics measure sponsored content?
Written by
Valerie Pitsch
Updated this week
EMV and brand founders
How brand founders contribute to EMV performance
Written by
Valerie Pitsch
Updated over a week ago
How do I benchmark my brand's performance?
Our earned media ecosystem has got you covered. Learn how each metric can help you build a robust picture of where you stand.
Written by
Krisna Sorathia
Updated over a week ago
Ambassador Validation
The Ambassador Poor Fit badge
Determining whether an influencer resonates with your brand
Written by
Krisna Sorathia
Updated over a week ago